Changelog

New features, improvements, and fixes — shipped as fast as we can build them.

Newv1.6.0March 2026
  • NewPublic REST API v1 — access campaigns, stats, and conversions programmatically
  • NewAPI key management in Settings — generate, name, and revoke secret API keys
  • NewDeveloper docs at castlytics.app/developers
Featurev1.5.0February 2026
  • NewPost-purchase survey widget — capture 'how did you hear about us?' data on your order confirmation page
  • NewSurvey response matching automatically links answers to active campaigns
  • ImprovedCampaign detail page now shows survey attribution alongside link and promo data
  • FixFixed survey widget not appearing on certain Shopify themes
Featurev1.4.0January 2026
  • NewShopify integration — automatic order sync with promo code matching
  • NewWooCommerce integration — webhook-based order and coupon sync
  • NewCustomer quality metrics — refund rate and repeat customer rate for Shopify-connected campaigns
  • ImprovedROAS calculation now uses net revenue (accounting for refunds) when Shopify integration is active
Featurev1.3.0December 2025
  • NewCampaign share links — generate read-only campaign reports to share with creators and stakeholders
  • NewCustom tracking domains — use your own domain for tracking links (Starter and above)
  • ImprovedCampaign list now supports filtering by channel type (podcast, YouTube, newsletter, etc.)
  • ImprovedAttribution window is now configurable per campaign with retroactive editing
Featurev1.2.0November 2025
  • NewVanity path attribution — detect visitors who land on campaign paths without clicking a tracking link
  • NewMulti-signal deduplication — customers attributed via link, path, and promo code are counted once
  • ImprovedCampaign stats now break down conversions by attribution type (link, vanity, promo code)
Improvementv1.1.0October 2025
  • NewPromo code attribution — connect discount codes to campaigns for checkout-based attribution
  • NewConversion delay tracking — see average days between first click/visit and purchase
  • ImprovedDashboard now shows workspace-wide revenue, conversions, and ROAS at a glance
  • FixFixed attribution window calculation for campaigns where visitors returned multiple times
Launchv1.0.0September 2025
  • NewCore tracking — unique campaign links, first-party visitor ID, last-touch attribution
  • NewCampaign management — create, archive, and organise campaigns by channel and creator
  • NewReal-time attribution dashboard with per-campaign ROAS
  • Newtracker.js — lightweight (3KB deferred) tracking script for any website
  • NewFree tier with up to 3 active campaigns

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