Castlytics/Podcast Attribution/Feel Better, Live More
Self-Improvement & Health

Advertising on Feel Better, Live More: Attribution Setup, CPM Rates & ROI Guide

Everything you need to know about running ads on Feel Better, Live More and actually proving the ROI — audience profile, typical costs, and how to set up attribution that captures all your conversions.

Hosted by

Dr Rangan Chatterjee

Average downloads

600,000+ per episode

Typical CPM

$25–$45 CPM

Who listens to Feel Better, Live More

Health-conscious adults in the UK and US, predominantly 30–60

Best product fit

SupplementsHealth appsMindfulness toolsFood & nutrition products

Conversion profile

Strong UK audience with growing US listenership. Rangan's clinical credibility drives high trust. Promo codes and post-purchase survey are the strongest signals. 21–30 day conversion windows.

How to set up attribution for Feel Better, Live More ads

Run UK-specific and US-specific promo codes if selling in both markets. 30-day window. Post-purchase survey is especially effective here — this audience is reflective and completion rates are above average.

The four attribution signals to use

🔗 Tracking link

A unique link for your Feel Better, Live More campaign in show notes. Captures listeners who click through directly.

🌐 Vanity URL: yourbrand.com/feel-better-live-more

Host reads your URL on air. First-party detection captures visitors who type it directly with no redirect needed.

🏷️ Unique promo code

A code exclusive to your Feel Better, Live More placement. Captures listeners who come back days later without clicking anything.

💬 Post-purchase survey

"How did you hear about us?" on your confirmation page. Catches Feel Better, Live More listeners who searched your brand directly.

Ready to track your Feel Better, Live More campaign?

Set up four-signal attribution for your Feel Better, Live More ad in under 30 minutes. Free to start, no credit card required.

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Common questions

How much does it cost to advertise on Feel Better, Live More?

Feel Better, Live More typically charges $25–$45 CPM CPM for host-read ads. The exact rate depends on ad placement (pre-roll vs. mid-roll), episode frequency, and whether you are buying directly or through a network.

How do you track conversions from Feel Better, Live More podcast ads?

Use four attribution signals: a unique tracking link in show notes, a host-read vanity URL (e.g. yourbrand.com/feel-better-live-more), a unique promo code, and a post-purchase survey. This four-signal approach captures 2–3x more conversions than link tracking alone.

What attribution window should I use for Feel Better, Live More?

Strong UK audience with growing US listenership. Rangan's clinical credibility drives high trust. Promo codes and post-purchase survey are the strongest signals. 21–30 day conversion windows.

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